PAP MUSA® is a next-generation creative studio redefining immersive storytelling at the intersection of technology, fashion, art, and culture.

Our mission is to celebrate creativity by blending African-inspired storytelling and cartoon art with unique style.

STORYTELLING

The dynamic duo, PAP-MAN & DACAR, are the first characters in the DACAR VILLE universe.

PAP-MAN is a brave, adventurous kid from the neighborhood, known for his creative spirit. His spiritual companion, DACAR, helps him defeat enemies when he's in trouble. Their exciting adventures in Dacar Ville and beyond are just getting started...

ARTIST

PM is the founder of the studio that carries both his name and that of his grandfather, his role model.

A self-taught artist, his work blends fine art, visual design, and fashion. Deeply inspired by his hometown of Dakar, his creations reflect the city's textures, sounds, and rhythms. The internet serves as an endless sandbox for him to continuously create, explore, and deconstruct ideas.

Founded in 2023, his brand, PAP MUSA®, draws inspiration from his cultural roots, personal journeys, and diverse interactions.

ARTWORK

The Baba Bills are a series of digital art pieces that reimagine traditional banknotes, crafted by Pap Musa. These artworks symbolize a new era of digital currency, driven by the power of community. As a form of meme coin, they blend creativity with financial innovation, offering a playful yet thought-provoking take on the future of money.